My name is Jean-Claude Vacassin. With my team, I run W10, one of the UK’s most respected and financially efficient gym businesses.
Starting out as a personal trainer, my career in the fitness industry spans more than ten years. In 2009, I founded W10 in West London where we’ve developed a philosophy and culture focused on simplicity and results.
As a fitness business, W10 ranks as one of the country’s most successful. We have a 2% annual attrition rate, and our average lifetime value of a client is three years plus.
In my capacity as a consultant, I’ve advised trainers, gym owners, sports brands, corporate businesses and film companies.
Consolidating this experience, I now run the International Fitness Business Alliance (IFBA) and the Professional Fitness Coaching Academy (PFCA).
“We thought long and hard, trying to justify the expense...DON’T! Just invest and join.”